My name is Andy Splichal.

I am the author of the Make Each Click Count book series as well as the founder of True Online Presence, the host of The Make Each Click Count Podcast and the founder of Make Each Click Count University.

Today is a new and exciting time in the world of eCommerce. A time where small to medium size companies can compete on an almost even playing field with brick and mortar stores that have been around for a hundred years as well as compete or even work with Internet conglomerates such as Amazon.


Each piece of content I create, whether a book, a new podcast episode or a new course, works to help eCommerce owners and marketers improve their online marketing. My goal is simple. To help you generate more sales and higher profits.


I hope you enjoy what I've created for you and happy marketing!



The Make Each Clicks Count Podcast  features expert guests and insights that provide actionable advice for growing your eCommerce company. Discover how to accelerate your sales and profits while making sure you are getting the absolute most from your online marketing dollars. 



Make Each Click Count Using Google Shopping - Revealing Profits & Strategies

When done well, Google Shopping provides eCommerce retailers with the most profitable marketing channel available today. However, advertising with Google Shopping has many moving parts including creating and uploading products to Google Merchant Center, managing products inside the Google Ads interface, and optimizing your account results based on historical data. The complexity of Google Shopping creates many poorly managed and underperforming accounts leaving vast opportunities for those that can create well-run and optimized Google Shopping campaigns.


Packed with strategies and step-by-step instructions, Make Each Click Count Using Google Shopping delivers the knowledge needed for those wanting to properly setup, optimize and profit using Google Shopping to advertise for years to come.

Make Each Click Count Using Google Retargeting - Reach The 97% That Don't Immediately Buy

How much priority do you place on properly creating your retargeting campaigns? Do you continue to monitor results and placements once your campaigns are running or do you create them and forget them? Are your retargeting campaigns an afterthought or are they a significant piece of your online marketing strategy?


Chances are the results you are returning using retargeting are strongly reflected in how well you create, monitor and optimize your retargeting campaigns.


If you are thinking, wow, I really need to pay attention to my retargeting or even worse you do not know what retargeting is or that there are actual best-practices involved, then I can tell you that you are not alone.


Introducing my newest book of the Make Each Click Count series. This book was specifically written to demonstrate step-by-step how to create highly profitable retargeting ads using Google Ads.


​Make Each Click Count - The T.O.P. Guide To Success Using Google AdWords

Can Your Business Generate Substantial Revenue Advertising on Google AdWords Regardless of Industry?

The short answer is “Yes”. However, recently some companies (typically those that have never experienced prolonged success using AdWords) have shied away from advertising on Google in lieu of advertising on other, newer advertising platforms. With thoughts such as “Google is oversaturated” and “Important keywords are just too expensive to generate a profitable ROI”, advertisers have decided to forgo advertising with Google. This is a huge mistake and those companies are simply leaving profits and customers to their competitors.


Google continues to be the leader in online searches and where millions of potential consumers visit each day to actively search and purchase products and services. By running a properly optimized AdWords account, advertisers can increase their traffic and increase their sales while enjoying a healthy ROI. After reading Make Each Click Count, advertisers will have all the tools needed to turn their Google advertising into a profitable marketing channel that generates positive results 24/7, 365 days a year!


Make Each Click Count University


The Online Marketing Training Destination Trusted By Those Serious About Substantially

Growing Their Sales & Profits



Access To Exclusive Video Training & Online Courses

Online access to exclusive training videos and courses including the original -'Google Shopping Simplified' training course ($497 value).

Step-By-Step Instructions

Lessons and tutorials that demonstrate the most effective strategies to optimize your Google advertising, SEO, Facebook advertising and much more.

Exclusive Expert Access

Make Each Click Count University members have exclusive access to Andy Splichal, author of The Make Each Click book series and host of The Make Each Click Count podcast. 

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